Skip to content

Trump-backed World Liberty Financial sells millions in private tokens: Bloomberg

Trump Family Crypto Project Quietly Sold as Holders Got Stuck
SHARE THIS ARTICLE

World Liberty Financial, the Web3 project backed by U.S. President Donald Trump’s family, has reportedly sold additional tokens – worth hundreds of millions of dollars – to private investors leaving the project’s early backers unable to exit their positions. As per Bloomberg, the project has confirmed the token sales but have neither confirmed exactly how many tokens have been sold nor did it divulge information on their buyers.

The project is estimated to have sold an extra 5.9 billion tokens to accredited private investors in what it called “white glove” deals. These kinds of deals are categorized as premium and personalized services concerning high value assets.

As per WLFI’s own disclosures, DT Marks DEFI LLC—an entity tied to U.S. President Donald Trump—is positioned to receive 75 percent of the net proceeds from token sales. This has stirred concerns among investors around the windfall generated by these private transactions.

Elaborate details on the developments remain awaited. The WLFI team is yet to address the investors publicly.

The WLFI project was launched in October 2024 as a cryptocurrency company. The project had initially managed to rope-in over $550 million via public fundraising. As of now, early investors have only been allowed to offload 20 percent of their tokens in 2025.

The project has previously been critized for going against industry norms and failing to provide a certain unlocking schedule. This left the early holders of the WLFI token trapped with 80 percent of their holdings.

In the backdrop of the token sale reports, another development related to the WLFI project is making to the headlines. Under suspicious circumstances, Eric Trump’s name has disappeared from the leadership page of Alt5 Sigma Corp. This Las Vegas-based company has been closely linked with the WLFI project.

The project has been under the spotlight for a while now. In February 2026, it was widely reported that 49 percent stake of the company was sold to a UAE-based investment fir linked to UAE’s national security adviser, Sheikh Tahnoon Bin Zayed Al Nahyan.

In January this year, the WLFI project had come under scrutiny after the top nine wallets were found to be holding 60 percent of the voting rights in WLFI’s USD1 governance. Additionally, the project’s plan to unlock 62 billion WLFI tokens is currently on track to pass with 99.5 percent support.

Against the backdrop of the chaos surrounding the WLFI project, the WLF token is trading at a four percent loss at $0.99 as of press time.

On the other hand, reports suggest that President Trump has fetched big financial benefits from associating his name with the $2.5 trillion worth crypto sector. As per reports, the net worth of President Trump has tripled after returning to the White House for the 2024 elections. At present, his net worth reportedly stands at $6.5 billion.

About The Coin Headlines

The Coin Headlines strives to bring trust into crypto media. At a time when every soundbite and headline can move the markets from red to green and vice-versa, The Coin Headlines promises to bring verified, credible and timely news and analysis from the world of crypto, blockchain, Web3, tech and markets. Founded in 2026, The Coin Headlines is based in the UAE with a team of experienced journalists and editors covering breaking news and updates from around the world.

From covering the biggest events to interviewing some of the most popular KOLs in the industry, The Coin Headlines keeps you informed of the latest trends and insights.

At The Coin Headlines our focus is clear: Real-time news updates, market movements, whale transfers, macroeconomic trends, tech and AI and geopolitical breaking news. The news we report goes through a strict editorial audit before its published to ensure the readers only get verified and credible information. We realize the world of crypto is dynamic, volatile, and many times, confusing. At The Coin Headlines we break down these complex issues into simple articles which cater to not just the experienced trader but also the student and first-time investor who wants to understand the space before committing to it.